COMPLIMENTARY EXECUTIVE SUMMARY
HOW TO BRIDGE THE CUSTOMER EXPERIENCE (CX) GAP ACROSS THE ORGANIZATION
The competitive advantages that can be gained are numerous and can have a great impact on revenue growth. Enterprise-wide collaboration provides agents with the best information on hand to deliver personalized customer care; gives the sales and marketing team a deeper understanding of what makes customers tick; and enables the product development team to quickly respond to customer needs.
This executive summary will focus on:
- Top 5 non-negotiable elements for an unmatched CX
- Strategies and tactics to gain organizational buy-in for a comprehensive CX program
- Real-world examples on how to bridge the CX gap
- The importance of understanding the customer perspective