Frost Radar™ Report

Customer Experience Management in Europe

A Benchmarking System to Spark Companies to Action – Innovation that Fuels New Deal Flow and Growth Pipelines

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Unlock the insights you need to achieve a true seamless and frictionless customer experience (CX) to create maximum value for your clients with our latest Frost Radar™ Report: Customer Experience Management in Europe, authored by industry expert Bernardin Arnason.

Download this Frost Radar™ Report to learn how you can:

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Leverage the Rise of GenAI:

The introduction and hype of Generative AI (GenAI) is driving intense interest in digital experiences, automation, and self-service applications, creating innovation momentum that customer experience management (CXM). Firms are embracing and using to stregthen their clients competitive advantage.

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Build on Innovation Insights:

The role of agents is evolving as CXM providers balance automation for low-value tasks with developing agents’ skills for complex, high-value interactions. This approach ensures efficiency while enabling agents to deliver exceptional customer experiences.

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Capitalize on Market Growth Projection:

Growth rates for the European CXM market have declined since the double-digit pace of 2020 and 2021. Frost & Sullivan now expects growth rates to hover around 1% through 2026 and recover thereafter.

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ABOUT THE ANALYST

Bernardin Arnason

Leading information and communications technology industry strategic advisor and entrepreneur. Vast experience in the ICT ecosystem supporting clients with analysis, strategic consulting, and market research to understand markets and seize opportunity.

About Our Firm

Frost & Sullivan

Frost & Sullivan has partnered with clients for more than 60 years, developing growth strategies centered on innovation, disruptive technologies, emerging markets, Mega Trends, and new business models.