Frost & Sullivan

Virtual Think Tank

Embracing AI Without Sacrificing Empathy

Melanie Turek

Melanie Turek
Vice President
Consulting – Brand & Demand
Frost & Sullivan

Wednesday, April 26, 2023
2:00 PM – 3:00PM EDT

We are pleased to invite you to an exclusive discussion with your peers to gain your perspective in support of our ongoing industry research.

Join us for this Timely Discussion!

AI, digital communication, chatbots, and self-service are a dominating force in customer communication today. But if they’re used incorrectly, these tools can create a negative customer experience and fail to automate business processes as intended.

The key questions we will be discussing are:

What kind of pressure exists today to automate interaction with customers?

What are some of the perils and pitfalls of automating customer interaction?

How important is empathy during customer interactions?

In what ways can AI encourage empathy with customers?

What is the ideal mix of AI, automation, self-service, and agent-led interaction?

During this Virtual Think Tank, Frost & Sullivan’s Melanie Turek, Vice President of Consulting – Brand & Demand, will moderate a discussion around the importance of embracing AI as an enhancement to human empathy and share insights on how the right technology can create automation and efficiency, while still delighting customers at every turn.


What is a Virtual Think Tank?
A Frost & Sullivan Virtual Think Tank is an exclusive, unique and highly engaging conversation that brings together a diverse group of industry leaders to discuss their opinions on a certain topic. Content from this collective discussion will be featured in an upcoming Frost & Sullivan article where you have the options to be highlighted as a thought leader. Your insight as a strategic partner is invaluable.
Why Should I Participate?
  • Share & Learn Best Practices: Engage in strategic conversations with your peers. The open, candid discussions you have will spark creative thinking and help you formulate new ideas for implementation.
  • Increase Your Peer-to-Peer Network: Connect with other senior level leaders in your industry on a more intimate level.
  • Get Access to a Frost & Sullivan Analyst: Engage with our industry experts to gain additional insights and ask them your questions.
  • Demonstrate Your Industry Expertise: The insights, feedback and best practices shared by you will be part of an upcoming Frost & Sullivan vBook. Through your participation, both you and your company will be positioned as a leader.
Will I have the Option to be Quoted or Not?

Yes, all participants have the options to be quoted or not in the vBook.

Will I get a Copy of this vBook when Published?

Yes, we would be more than happy to send you over a complimentary copy of the vBook once published.

Who can I Speak About Additional Questions?

Please contact Danielle Floyd at

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